Revenue Rebels by DemandLab
Revenue Rebels is a monthly podcast, hosted by DemandLab’s CEO Rhoan Morgan, which spotlights rule-breaking marketing and sales leaders who are accelerating business growth with a fanatically customer-centric approach.
Revenue Rebels by DemandLab
How to Build an Invincible Brand
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Melissa Agnes, Crisis Management Advisor and Keynote Speaker, Agnes + Day
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Episode 17
Brand invincibility isn’t something that happens instantaneously. It takes a culture that values crisis management on which this month’s guest is an expert. Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. She sits down with host Rhoan Morgan, to discuss how companies can build an invincible brand that can withstand crises in all forms.
About Our Guest
Author of Crisis Ready: Building an Invincible Brand in an Uncertain World, Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. Agnes is a coveted speaker, commentator, and advisor to some of today's leading organizations faced with the greatest risks.